
We help small brands think bigger.
Hand-crafted digital marketing, web development, and back-end solutions for high-touch, high-impact brands.
Digital marketing is a messy business.
Between websites, social media channels, email campaigns, sales funnels, and blogs, the digital ecosystem has never been more interconnected. It’s never been more automated. It’s never been more software dependent.
With so many platforms, content demands, and data downloads, many growing businesses are left wondering—when it did all get so damn complicated?
SIMPLY PUT:
It doesn’t have to be.
At Craft52, we offer a full suite of digital marketing, web development, and strategy services to amplify your story, build on your existing strengths, and catapult your business to the next level.
WHAT + HOW
Our simple solutions get it done.
DIGITAL STRATEGY & REPORTING
Excite your growth
Sustainable and explainable strategies that connect your business to the people it benefits most.
WEBSITE DESIGN & DEVELOPMENT
Anchor your brand
A website that works as hard as you do (and then some)—so you can focus on everything else.
MARKETING SYSTEMS
Engage your engines
Real-life, real-time, real-fast applications, workflows, and digital channel executions done right.

“DIGITAL MARKETING ISN’T ABOUT PERFECTION—IT’S ABOUT CONSISTENCY AND SUSTAINABILITY. KEEP IT SIMPLE. DO GOOD WORK.“
KEVIN LUBY, FOUNDING PARTNER, CRAFT52
OUR STORY
Two ex-magazine guys walk into a bar…
We’re sure we’re not the only digital agency that started with two friends and a couple of beers, but we may be the only one determined to stay that way. We happen to love having a small team, low overhead, and a short list of clients—it makes it all the easier (and faster!) to dig into the juicy why behind the what of each business. From there, we can mine what it already has, build what it actually needs, and grow it from the perspective of two steps ahead.
There are plenty of digital agencies who can do what we do, but few can do it with the lean, scrappy tenacity of a team hell-bent on proving you can do more with less—if you know what works and where to pay attention. And we do.


Our business would not have been able to grow as fast as we have without the help of Craft52. When Dave & Matt Vans first partnered with Craft52 in late 2019, we were a small start-up just getting off the ground. In under two years, we increased our sales revenue by almost 2000% while barely needing to increase our sales staff due to the highly efficient sales pipeline that Craft52 helped us to build.
Matt Felser, Founder, Dave & Matt Vans
CASE STUDY
Get the latest.
For the occasional off-the-cuff nugget about digital marketing, e-commerce, code, software, and the like.
Case Study: Flylow
Through a relentless dedication to their customers, quality gear, and a homegrown, mountain raised attitude, Flylow has become one of the true success stories in the outdoor industry. When it came to growing a DTC business however, they knew they needed to call in the professionals.
Case Study: Pappy & Co
Pappy & Company is a family-owned bourbon lifestyle brand founded by the great granddaughters of Pappy Van Winkle. By leveraging the family legacy and their modern, sophisticated tastes, they make & offer products adored by bourbon enthusiasts around the country.
Case Study: Dave & Matt Vans
Dave & Matt Vans is a unique camper van upfitter that builds high-end campervans at affordable prices. Their goal: To streamline the customization and purchase experience so more people can get offline and on the road.