Digital Strategy.

Digital marketing has become messy business with the proliferation of platforms, the democratization of content, and the evolution of technology. At Craft 52, we advocate a simple approach—identify existing brand competencies then edit, amplify, and curate a digital presence that reflects those strengths and passions. We’d rather build a sustainable strategy that connects a brand to important audiences than chase the latest fad or competitor’s campaign. We like research. We like creativity. And we like to experiment based on feedback from understandable and actionable reporting. Our goal is to help brands listen and learn from the vibrant communities of the digital landscape, then tell their own story.

Strategic Services

Ecommerce Strategy

Content Development


Digital Channel Strategy

Reporting Strategy & Analytics

Social Strategy

Digital Campaign Development

SAAS Software Strategy

SEO Optimization

Strategic Case Studies.